Title: Audit Your Website Using FREE Tools with Janet Barclay
Description: Website audits are a great way to expand your business, as they can be offered as a paid service or used as a lead magnet. The free tools described in this session will help you evaluate several factors that influence how well a site performs on the search engines – and with human visitors. Start by using them to enhance your own website to get better results. Then use them to audit your clients’ websites so you can suggest improvements you can implement on their behalf, thereby demonstrating your value and generating additional income for your business.
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